The makers of the BrainIQ share why Tom Brady uses their app
Moonbeam chats with Dr. Michael Merzenich from BrainIQ about how their mobile app has attracted an enormous audience of users that want to keep their brains healthy and is even used by Tom Brady of the New England Patriots.
I recently had a conversation with the makers of the BrainIQ mobile app. Their team is lead by Dr. Michael Merzenich, who is credited with discovering lifelong plasticity, with being the first to harness plasticity for human benefit (in his co-invention of the cochlear implant), and for pioneering the field of plasticity-based computerized brain exercise.
Tom Brady’s training organization TB12 Sports, contacted BrainIQ in February of 2014 because Tom found the exercises in their app helped his on-field performance, so they were invited to meet with him at his training organization in Foxboro. That began a series of visits to Foxboro over subsequent seasons, and a deeper examination of how BrainHQ could help people achieve and sustain peak performance.
Check out my complete interview with Dr. Merzenich about the use of BrainHQ by Tom Brady, in sports, and how BrainIQ is leading the charge for keeping our brains healthy and fast on App Developer Magazine.
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Richard Harris is widely regarded as a pioneer in the software industry, with over 30 years of experience as a founder, executive leader, and technology strategist. Throughout his career, he has launched and scaled numerous ventures across mobile, SaaS, publishing, and data intelligence. Richard is the founder of App Developer Magazine, Chirp GPS, MarketByte, and several other startups—each focused on solving real-world challenges through innovative, developer-centric solutions. He has spent decades architecting scalable platforms and building infrastructure that powers digital growth—from real-time location intelligence to content syndication engines. Whether streamlining developer workflows, modernizing logistics, or enabling cross-channel marketing automation, Richard’s leadership continues to drive operational clarity and product excellence in a rapidly evolving tech landscape.
